Despite being totally with it, up-to-the-minute, and “down wiv’ da kids” – the kind of guy people always come to for “the word on the street” when either Huggy Bear or the Highways Agency road-painting crew are unavailable – I didn’t become fully aware of the whole “Kony 2012″ video phenomenon until I saw Charlie Brooker’s segment covering it on “10 O’Clock Live” on Wednesday night. As a dedicated denizen of Twitter (follow me now, you bastards!) I’d naturally heard of the video, knew what it was about, and was vaguely aware of Invisible Children, the organisation responsible for producing it, but I hadn’t looked any further into the details. As the segment unfolded, Invisible Children, and its co-founder Jason Russell, were starting to come across rather scarily like the kind of sinister, child-recruiting religious cult they were condemning Joseph Kony for running, only with fewer guns and more dance numbers. Raves and I wondered to each other how long it would be before clean-cut, god-humping, goody-two shoes Russell would be caught either huffing poppers while getting felched by a gay prostitute, or perhaps running around the street in his underwear with his cock out, wanki...? “About 12 hours” was the answer, apparently.