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Comment by Jedi Wanderer on October 20, 2011 at 8:34am
Let me know when you are done if you came across anything important to know?
Comment by George on October 20, 2011 at 4:27am

I haven't finished it yet.  

The author examines common biases and practices that activists have that tend to make them less effective.  It's very worthwhile because he takes a scientific approach.

Comment by Jedi Wanderer on October 19, 2011 at 12:37pm
Wow, that looks like a really cool book. Anything in particular that was poignant?

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