“Reality Drop” Brings Social Gaming (And Facts) To Dispelling Clima...

In "Reality Drop," the soon-to-launch social media game, players earn points by participating in online conversations about climate change and "dropping reality" on climate change deniers. Retweets, shares, likes, and comments on the project’s climate facts, or reality drops, earn players additional points and help them unlock new levels, improve rank, and win badges.

It’s a playful approach to a deadly serious and very timely issue. Following Hurricane Sandy, it’s become increasingly evident that climate change has become more of a harsh reality than an inconvenient truth.