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Consumer Psychology
How and why we consume and how our beliefs, ideas and senses influence consumption.

Peter Drucker, the management consultant, famously argued that about 80% of all products and services fail or fall well short of targets within six months of launching. Clearly markets have little understanding of what consumers want -- perhaps because people have little clue themselves.

Although you, like me, may find it distasteful to be referred to as a 'consumer', with its robotic, slack-jawed connotation, in an age when money has become the ultimate measure, there is a certain fascination in the psychology of consumption.

Collected below are recent articles on this subject:

· Beliefs influence taste. Meat means social power and, for some, it's the power that really tastes good. How our perception of taste is affected by values. Full article

Tags: beliefs, buying, consumer, consumerism, psychology, purchasing

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Consumer culture is very much like political culture. Better ads, better sales.

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Come together one and all

Posted by Holli Clay on May 21, 2013 at 6:53pm 0 Comments

Hello fellow atheists!  I have joined this site in an attempt to find other rational individuals, such as myself, and to promote a current charity drive that I am trying to get going for the Oklahoma tornado victims.  I have managed to get many groups from around my area, including the Beyond Belief Foundation to back me on this endeavor. 

I am located in Newnan, Ga and have my own atheist group entitled "Coweta County Atheists".  I am currently being backed by Spaulding Co.…

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Pope's 'exorcism' caught on film video

Posted by Debra Stevenson on May 21, 2013 at 2:37pm 0 Comments

There is a video of the Pope's 'exorcism' caught on film.  The man isn't demon possessed, there are likely no 'real' demons.  He's just delusional and doesn't want to accept personal responsiblity for his own behavior for his own dysfunctional life.

 

Brandi Amari Williams

Do you support 'traditional' marriage, vot now ad

Posted by Debra Stevenson on May 21, 2013 at 2:28pm 2 Comments

There is an ad that reads ' Do you support 'traditional' marriage? Vote Now"!  .

 

 

No, I don't support 'traditional' marriage because there is no such thing. I support heterosexual and same-sex couples marry each other legally , yes.  'Traditional' marriage promoters largely do not believe that heterosexual women are co-equal to their husbands.  Their only purpose in 'traditional' marriage is to sexually satisfy their husbands if they can and raise children and do all…

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War on Christmas in May

Posted by matthew greenberg on May 21, 2013 at 12:18pm 6 Comments

http://www.huffingtonpost.com/2013/05/21/texas-merry-christmas-bill_n_3312786.html?utm_hp_ref=politics

i've got no problem with everyone saying "merry christmas" on christmas day.  however, they've turned it into an entire holiday season where it lasts a month or more.  in those situations it should be perfectly acceptable to say "happy holidays" or call it a…

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