Influence; The Psychology of Persuasion by Robert Cialdini

Has anyone read this book?

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I haven't read it, but I've heard parts of it on audio book and have heard other speakers on persuasion-related topics speak incredibly highly of it. It's on my Amazon wish list because of that.
Hi Dan, It's the best $11 you'll ever spend.

I've read it.

Loved it. Very fascinating and even useful in parts.

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